Institutional business cards

Introduction
Fondazione Bruno Kessler business cards are official instruments of representation. They contribute to building and maintaining a coordinated, recognizable, and coherent image of the Foundation in professional, scientific, and institutional contexts.
This page defines criteria, contents, request methods and rules for the use of FBK institutional business cards, in compliance with the visual identity and organizational principles of the Foundation.

Recipients
FBK institutional business cards are reserved for staff who, by role or function, need official communication tools.
In particular:
• researchers and technologists;
• heads of research centers, units or teams;
• Administrative Staff;
• other figures with institutional functions, with the prior consent of the Secretary General or the competent supervisors.
Business cards must be used exclusively for activities related to the Foundation, research, participation in scientific events and institutional professional networking.

Visual identity and graphic standards
All FBK business cards must respect the official visual identity of the Foundation.
It is mandatory to use only:
• the FBK institutional logo;
• official colours and fonts;
• the layout approved by the Communication and External Relations Unit.
Graphic customizations, color variations or layout changes outside the approved standards are not allowed.

Business cards shall include
Mandatory Information
• first and last name;
• official role (formally approved by the immediate supervisor);
• an organizational structure, chosen between a unit, a research center or a reference service
(name in full, without acronyms);
• FBK institutional email address;
• Business phone number;
• company mobile number (in the absence of the latter it is allowed to enter the personal mobile number);
• website, chosen between the FBK institutional website or the website of the center/unit;
• office address.

Optional information
• QR code linked to an FBK institutional profile;
• Linkedin profile.

Content not allowed
• non-institutional email addresses;
• promotional messages, slogans or personal claims;
• sensitive data or information not relevant to the professional activity.

Materials and sustainability
Fondazione Bruno Kessler promotes the use of sustainable materials and printing processes with low environmental impact. Responsible use of business cards is required, in order to reduce waste and unnecessary reprints.

How to request your business card
The request for business cards must be submitted exclusively by completing the official “Request for Business Cards” form, available on the internal portal.
The process involves:
• verification and confirmation of the data by the requesting staff member;
• approval by the officer in charge of the function receiving the request;
• processing and management of the press by the Communication and External Relations Unit.
Production only takes place after validation of the data and confirmation of the role held.

Quantity and updates
The standard print quantity is 100 copies.
You should request a new print in case of:
• Change of role;
• change of unit, center or service of affiliation;
• updating of contact information;
• changes to the visual identity or the FBK brand.

Costs
The costs of producing business cards shall be borne by the cost center of the requesting staff member.
Any special requests or quantities exceeding the standard must be approved in advance by the relevant supervisors.